Champagne Wishes, Caviar Dreams and Blue Velvet Ice Cream

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Where: Ice-Cream Lab

Location: 9461 South Santa Monica Boulevard, Beverly Hills

Welcome to the land of champagne wishes and caviar dreams! Ice-Cream Lab recently opened its doors just down the street from famed Sprinkles Cupcakes on Little (South) Santa Monica Boulevard in the 90210. Its shtick? Creating freshly-made organic ice cream to order using futuristic liquid nitrogen machines to freeze your treat right in front of you.

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We headed down to Beverly Hills for the afternoon to walk around and check out the newest addition to the boulevard. I have to say that overall, the experience was just okay. I very much enjoyed their approach in using fresh ingredients, and the liquid nitrogen gimmick was cool…for about 5 minutes. While they all sounded yummy, I was not happy that essentially you’re limited to choosing from only 6 pre-designed lab creations. It seems in this day and age, the way to go is by offering customization in my humble opinion – especially, when it comes to ice cream.  Didn’t anyone get the memo? At $5.00 for a small (5 ounce) and $7.00 for a large (7 ounce) cup of ice cream, it was a pricey treat – but this wasn’t a huge surprise.

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I went with a small Blue Velvet ice cream: blue velvet cupcake with cream cheese frosting (pictured above). It was a delicious way to spend 20 minutes on a Saturday afternoon. Unfortunately, beyond the made to order gimmick, I wasn’t terribly impressed and didn’t have that “I’ll be back” feeling. Ice-Cream Lab is going to have to beef up their menu options and/or offer customization for its patrons. I’m not saying it was “never again” awful, but with Sprinkles just down the street, you’ll likely find me there. I not 100% sure Ice-Cream Lab has staying power.

PROS: Awesome location, hip decor, organic and fresh ingredients, serves Intelligentsia coffee.

CONS: Non-customization available, pricey (not surprising), not a lot of seating, and a very limited menu.

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4 thoughts on “Champagne Wishes, Caviar Dreams and Blue Velvet Ice Cream

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